marketing

Social media will at all times shape brand perception and consumer behavior, which is why corporations use AI-powered tools and platforms to guard their fame and maximize their influencer partnerships. These modern platforms mix...

All of the code you could predict the likelihood of a customer purchasing your productPropensity models are a robust application of machine learning in marketing. These models use historical examples of customer behaviour to...

Emily Popson is the Vice President of Growth Marketing at CallRail, where she leads demand generation, website optimization, customer marketing, and content marketing teams. Having previously been a small business owner herself, Popson is keen...

Skip Levens is a product leader and AI strategist at Quantum, a frontrunner in data management solutions for AI and unstructured data. He is currently liable for driving engagement, awareness, and growth for Quantum's end-to-end solutions. Throughout his profession –...

Artificial intelligence (AI) is revolutionizing how professionals approach marketing and sales in every sector. By embracing AI, professionals in the sector are enhancing efficiency, boosting outcomes and driving faster, more informed decisions. Sales and...

Steve Statler is the Chief Marketing Officer at Wiliot, creator of Beacon Technologies, and the presenter of the Mister Beacon Ambient IoT podcast.On the core of the Wiliot System are IoT Pixels, that are...

“Performance Maximizer is an AI marketer exclusively for advertisers. “The more you employ it and the more data you accumulate, the upper your promoting performance will be.” Buzzvil Product Manager (PM) Hong Dae-gi expressed...

The usage of AI in marketing has modified how businesses communicate with clients. It provides personalized client experiences and may automate repetitive tasks. In response to a McKinsey study, around 75% of the worth...