Beomjin Jeong, CEO of Pion Corporation, which operates the promoting production generation artificial intelligence (AI) solution 'V-Cat', announced that it’s going to launch promoting copy creation AI 'Copy Gen' next month. He then emphasized that he would add an automatic commercial execution function within the second half of the 12 months, establishing himself as a 'one-stop solution for performance marketing.'

CEO Beomjin Jeong participated as a lecturer on the Albatross Conference held on the COEX Auditorium Hall in Seoul on the twenty seventh, and explained the detailed functions and success stories of the VCAT solution under the title 'Why did Naver, Lotte, and Hyundai introduce AI marketing SaaS?'

VCAT is an AI-based B2B software as a service (SaaS) that may quickly produce promoting videos and pictures in large quantities by simply entering the product URL address.

Before his speech, CEO Jeong said, “With the addition of the copy creation AI function scheduled to be released in April, VCAT’s productivity will increase further.”

Regarding Copy Gen, he said, “By setting detailed fields of existing marketing work equivalent to performance, influencer, branding, and public relations personnel as personas, we recommend different varieties of copy for everybody, and users only need to pick out and mix accordingly.” “By learning the corporate’s style, you possibly can maintain your brand identity and create copy,” he explained.

He continued, “Within the second half of the 12 months, we plan to develop a function to enable insight evaluation by automating not only the production of promoting materials but additionally the execution of promoting.” It literally becomes a “one-stop solution for performance marketing,” from promoting copy creation to subject material creation, execution, and evaluation.

He emphasized that through this, it’s going to be possible to execute various promoting materials, that are the core of performance marketing, after which find the fabric that works best with customers through data evaluation. “With VCAT, you possibly can not only do A/B testing that compares two materials, but it’s also possible to do ‘A to Z’ testing,” he said.

He said, “In reality, there was a case where a client company's video of over 300 product pages was produced in two days through V-Cat, and representative products were really helpful based on consumer reactions.” “Unlike this, scientific decisions based on data are possible,” he said.

He also explained that if detailed tasks equivalent to material creation and commercial execution are left to generative AI, marketers can deal with branding marketing where creativity is essential.

CEO Jeong Beom-jin said, “Currently, the variety of cases of introducing V-Cat is increasing in the US and other countries,” and added, “We’ll speed up our entry into the worldwide market in earnest from the second half of the 12 months.”

Meanwhile, Representative Jeong's seminar on this present day was very enthusiastic with a crowd of individuals crowded together. Here, we focused on examples of firms that achieved cost and manpower savings by utilizing VCAT.

VCAT has produced roughly 500,000 materials over the past 12 months, and is getting used by Naver, G Market, Lotte On, SSG, and Coupang.

Reporter Park Soo-bin sbin08@aitimes.com