marketing

Coca-Cola introduces open AI's generative artificial intelligence (AI) technology resembling 'ChatGPT' and 'Dalli'. Coca-Cola is introducing generative AI technology in partnership with Bain & Company, a consulting firm that has partnered with OpenAI, Analytics Insight...

Years ago, Will Allred and William Ballance were developing a tech platform, Sorter, to use personality and communication psychology to marketing campaigns. Just as Sorter was heading to market, the pandemic hit — and...