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Will Apple’s ambition work?

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Will Apple’s ambition work?

(Video production = AI Times)

It has been 9 years since Apple announced the Apple Watch in 2014, and it has released a latest device to the world. That is the ‘Vision Pro’ headset, a tool for mixed reality (MR) that mixes some great benefits of virtual reality (VR) and augmented reality (AR).

Apple refers to this device as ‘the primary spatial computing device’. The reason is that you would be able to placed on a headset and go into virtual reality and do many tasks identical to using an actual computer.

Similar devices are already available within the Quest series of headsets developed by Meta. Still, Apple’s headsets are priced way over expected. Within the meantime, the prediction that the ‘Vision Pro’ could be about $ 3,000 (about 3.89 million won) was dominant, but on the fifth, Apple announced that it could sell this product for $ 3,499 (about 4.56 million won).

In comparison with the expected price of ‘Quest 3’, which Meta announced to be released this fall, is 7 times costlier than $ 499. The features are similar.

Nonetheless, ‘Vision Pro’ is supplied with a function called ‘EyeSight’ unlike headsets of other corporations. By introducing a transparent display, when someone approaches while wearing the headset, the display brightens in order that the user can see the skin in addition to the opposite party can see the user’s eyes.

Apple’s ‘Vision Pro’ headset (Photo = Apple)

But just for this reason feature, people don’t have any alternative but to ask in the event that they would buy and use this product for 4.56 million won, so a spectator’s review called ‘Apple’s gambling’ got here out. Bloomberg said it could possibly be the riskiest product in Apple’s history.

The situation within the headset market can also be not good. In line with IDC, a statistics company, headset sales continued to say no because the corona pandemic ended, and the market size in the primary quarter of this 12 months decreased by 54.4% in comparison with the previous 12 months.

Also, the event of virtual reality or metabus technology is just not showing great progress. There isn’t any clear ‘killer application’ apart from games, so it’s evaluated that there continues to be no attractive service that have to be used.

Many corporations have withdrawn from business, comparable to Microsoft or Disney reorganizing related departments, and meta appears to be putting more weight on artificial intelligence (AI) in recent times.

On this atmosphere, Apple’s ambitious work ‘Vision Pro’ is keen on driving an enormous innovation just like the iPhone that appeared in January 2007.

Apple is thought for its strategy of locking its customers right into a closed ecosystem, like a fish farm. Although they’re devices that aren’t compatible with other products, they’ve pursued a method of developing latest products and technologies and making profits by specializing in practicality based on this ecosystem while retaining loyal customers with design, security, and independent operating systems.

In actual fact, there are greater than 1 billion iPhone users around the globe, so you have to be ready to try anything. Subsequently, attention is paid as to whether Apple’s ‘gambling’ can succeed on this consumer base.

Next, we are going to inform you concerning the technology trends.

(Photo = Antropic)
(Photo = Antropic)

■ It was found that Antropic’s AI chatbot ‘Claude’ generated more texts faster and with fewer hallucinations than ‘ChatGPT’, ‘Bingchat’ and ‘Bard’. It was evaluated as the most effective amongst AI chatbots.

Search Engine Journal, a specialized search media, conducted a comparative experiment on text generation tasks for these chatbots, and located that ‘Claude’ significantly outperformed other AI chatbots. The key was that the scale of the ‘context window’ corresponding to the ‘memory’ of the chatbot was the most important.

■ Nvidia has released ‘Neuralangelo’, a latest AI model that reconstructs two-dimensional (2D) video clips into three-dimensional (3D). It’s a technology that might be used for virtual reality applications, digital twins or robot development.

The important thing to this technology is to simply convert photos into 3D objects, much like 3D MoMa, a tool released by Nvidia last 12 months, but Neuralangelo is claimed to have the ability to herald much larger and more detailed spaces and objects.

(Photo = shutterstock)
(Photo = shutterstock)

■ The European Union has decided to force content created with generative AI to be displayed in a way that users can see. If not marked, it warned that it could be sanctioned with the ‘Digital Services Act (DSA)’ that may take effect on August twenty fifth.

The Digital Services Act stipulates that social media platforms comparable to Facebook and TikTok might be fined as much as 6% of world revenue or £145 million (about 234.6 billion won) in the event that they fail to filter out harmful content. It signifies that this regulation may even be applied to generative AI services.

■ So-called ‘AI gaslighting’ targeting AI chatbots is a trend. It mainly takes place on Snapchat, a messenger widely utilized by teenagers, and an increasing number of teenagers are recording chatbot abuse and sharing it on social media.

For instance, to make stew with a cat and get advice on seasoning, or someone sent a bomb to a clothing brand company that the chatbot informed, accusing them of harming people, making them apologize, and posting a video of this process.

Next, we are going to deliver key industry news.

(Photo = shutterstock)
(Photo = shutterstock)

■ There’s noise surrounding Stability AI, the developer of ‘Stable Diffusion’, a picture creation tool. Along with copyright lawsuits, wage delays and exaggeration of the CEO’s profession are causing controversy.

The corporate has developed the fundamental model, Stable Diffusion, nevertheless it requires huge development costs to take care of and update it, while affected by an absence of a transparent profit model.

■ Harvard University within the US introduces ‘ChatGPT’ to the most well-liked learning course, ‘CS50 (Computer Science for Everyone)’. It is claimed that it is going to be used like a teaching assistant, comparable to grading students’ assignments or educating coding.

This course is so popular that it has 1.4 million subscribers on YouTube. Professor David Milan introduced ‘ChatGPT’, saying, “There are such a lot of students and the extent is so different that it’s difficult to support all students even with 100 teaching assistants.” I explained the background.

Couple photo of Rosanna Ramos and Irene Kartal (Photo Credit=Rosanna Ramos, Facebook)
Couple photo of Rosanna Ramos and Irene Kartal (Photo Credit=Rosanna Ramos, Facebook)

■ There have been cases where humans fell in love with AI, comparable to within the movie ‘Her’. A 36-year-old Latest York woman named Rosener Ramos claims to be married to an imaginary boyfriend created by an AI chatbot ‘Replica’.

The male character, Irene Cartal, works as a medical skilled, has settings comparable to writing as a hobby, liking indie music, and her favorite color is apricot. .

■ Various AI corporations participated within the ‘Next Rise 2023, Seoul’ event held at COEX in Seoul for 2 days from the first to draw investment. This event was held by Korea Development Bank and Korea International Trade Association for the aim of attracting investment from promising startups and expanding business cooperation with domestic and foreign conglomerates.

Corporations from various fields, including 52 AI and large data corporations, participated, and 206 large and mid-sized corporations held 3,400 one-on-one business consultations with 900 startups.

Reporter Jeong Byeong-il jbi@aitimes.com

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