Instacart, the most important fresh food delivery company in america, has launched a service that recommends recipes and even delivers them through ChatGPT.

TechCrunch introduced on the thirty first (local time) that Instacart has launched a man-made intelligence (AI) tool called ‘Ask Instacart’.

Based on this, Ask Instacart uses ChatGPT to recommend recipes in addition to provide additional information on food and ingredients. It also integrates users’ query prompts and shopping history to assist them shop or recommend recent products.

To this, the web shopping function that had been in service for a very long time was added to determine a ‘one-stop service’ for dining tables.

JJ Joao, chief designer of Instacart, said, “To the straightforward query of ‘what’s for dinner tonight’, AI can offer you all of the answers, including weight loss program and budget, dietary specifications, cooking techniques, and private preferences.” We are able to show you how to get there,” he said.

TechCrunch analyzed that the creation AI function was added to the present ‘Material Order’ app due to the ‘plug-in’ effect of ChatGPT.

In other words, because the plug-in made it possible to order food from ChatGPT, the present ordering app added a chat function to counter it.

An identical case is the case by which Expedia, a world-renowned online travel agency, added the ChatGPT function to its app in April.

On the time, Google strengthened its search engine with a recent ‘AI travel’ feature, and introduced a service that will refund the difference if the ticket price went down before departure for those who booked a flight with Google. Microsoft also announced plans so as to add advertisements akin to hotel recommendations to ‘Bing’ searches.

Reporter Kang Doo-won ainews@aitimes.com