P&R

How AI Might Save the News Media

Which may be tough to see at once. Because the launch of OpenAI’s ChatGPT in late 2022, and a complete host of other AI-powered chatbots and virtual assistants, the main target has revolved around...

AI Search Is Reshaping PR: Here’s How Brands Stay Visible in a Generative World

Within the shifting world of artificial intelligence, some of the profound transformations is going on in how we seek for and discover information. AI-driven platforms, especially generative AI models like OpenAI’s ChatGPT, Google’s Gemini,...

AI Hype Fatigue: Why Journalists Are Snoozing on Your Press Release

The AI Gold RushIn 2025, we're within the midst of an AI arms race. Nearly every tech company, together with a growing number of companies across virtually every sector – from finance, to healthcare,...

Navigating the Latest Search Landscape: What Google’s Decline Means for PR, Marketing, and the Way forward for Digital Strategy

Google’s dominance in search is not any longer a given. The corporate that when shaped how the web was indexed and accessed is now facing competition from AI-driven tools, social platforms, and alternative serps....

How Does DeepSeek Measure up as a PR Tool?

On January twentieth, 2025, a Chinese company called DeepSeek released a brand new AI model to the general public. The model is free and, based on many users, journalists, and publications, a worthy rival...

DeepSeek’s Disruption: What It Means for the AI Industry and Its PR Challenges

DeepSeek‘s sudden rise has reshaped the AI field, where American tech giants like Nvidia, Google, and OpenAI once held clear dominance. Their success questions existing ideas about technological advancement, affects investor faith, and brings...

2025 AI Trends That Will Reshape the World of Marketing and PR

As we step into 2025, artificial intelligence is undergoing a seismic shift, one which moves beyond the familiar buzz surrounding generative AI. The highlight is popping toward cognitive AI—a more sophisticated, context-aware evolution of...

Why Your AI Company Isn’t Getting Noticed (and What You Can Do About It)

As of 2024, there are roughly 70,000 AI firms worldwide, contributing to a world AI market value of nearly $200 billion. With day by day advancements in machine learning, natural language processing, and automation,...

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