customer

how math can solve so many problems in the actual world. Once I was in grade school, I definitely didn't see it that way. I never hated math, by the way in which,...

generate customer journeys that appear smooth and fascinating, but evaluating whether these journeys are structurally sound stays difficult for current methods. This text introduces Continuity, Deepening, and Progression (CDP) — three deterministic, content-structure-based metrics for evaluating...

! In case you’ve been following along, we’ve come a good distance. In Part 1, we did the “dirty work” of cleansing and prepping. In Part 2, we zoomed out to a high-altitude view of...

As brands compete for increasingly price conscious consumers, customer experience (CX) has turn out to be a decisive differentiator. Yet many struggle to deliver, constrained by outdated systems, fragmented data, and organizational silos...

content online focuses on how it might be applied in Product or Marketing — the 2 most typical fields where data scientists create great value. Nevertheless, working at a startup, I’ve needed to...

Customer expectations have skyrocketed but so have the challenges businesses face in meeting them. Today’s consumers demand personalized and consistent support across every channel—yet high operational costs, talent shortages, and language barriers make this...

Customer support software is evolving quickly due to AI. The tools on this list mix traditional help desk capabilities (like ticketing, knowledge bases, and multi-channel support) with powerful artificial intelligence to automate responses, assist...

Adobe launched Experience Platform Agent Orchestrator and announced latest enterprise capabilities for Adobe Express at its annual Adobe Summit conference in Las Vegas on Tuesday. The brand new offerings aim to assist businesses orchestrate...