Sandoll (CEO Youngho Yoon), famous for being the primary font specialized company in Korea, has got down to advance its font platform ‘Sandoll Cloud’ with the image generation artificial intelligence (AI) technology of its subsidiary Sandoll Meta Lab.
Sandol recently acquired from its subsidiary the technology to go looking and create images using natural language, in addition to the technology to go looking and create more advanced images by inputting images.
Through this, they revealed that they’re developing services that designers can easily use, equivalent to a font search AI chatbot and AI technology that may edit unnecessary parts of images.
A Sandoll official stated on the tenth, “We’re making various efforts to use AI technology to our existing business, equivalent to recently releasing a font search chatbot on the ‘GPT Store’,” and “We’re developing a service that reduces the time designers spend looking for references equivalent to fonts and pictures.”
It is a result that reflects the usage patterns and requirements of designers, who’re the principal users of the present Sandoll Cloud platform. The reason is that the main focus was on strengthening the service to enhance the work efficiency of existing users, saying, “Font users don’t easily change fonts once they’ve applied them.”
They were cautious about expanding right into a full-fledged generative AI design tool. Global firms equivalent to Adobe and Canva are competing on this field, so that they decided to first improve the image and font reference search function.
Sandol has been leading the font market by first introducing Sandol Cloud, a cloud-based font streaming platform, in Korea. Now, it’s specializing in expanding into the worldwide market and mobile font market.
At the top of last yr, it was strengthened as a font platform service that will be used directly in web browsers, and is preparing for overseas expansion. It is usually releasing a ‘subscription font’ product to match the growing mobile font market.
“People of their 10s and 20s want the fonts they use on their phones to reflect their individuality and tastes,” the official said. “We’re also looking forward to collaboration with AI chatbot firms.”
Reporter Park Soo-bin sbin08@aitimes.com
