In August, we previewed Genie 3, a general-purpose world model able to generating diverse, interactive environments. Even on this early form, trusted testers were in a position to create a powerful range of fascinating worlds and experiences, and uncovered entirely recent ways to make use of it. The subsequent step is to broaden access through a dedicated, interactive prototype focused on immersive world creation.
Starting today, we’re rolling out access to Project Genie for Google AI Ultra subscribers within the U.S (18+). This experimental research prototype lets users create, explore and remix their very own interactive worlds.
How we’re advancing world models
A world model simulates the dynamics of an environment, predicting how they evolve and the way actions affect them. While Google DeepMind has a history of agents for specific environments like Chess or Go, constructing AGI requires systems that navigate the variety of the actual world.
To fulfill this challenge and support our AGI mission, we developed Genie 3. Unlike explorable experiences in static 3D snapshots, Genie 3 generates the trail ahead in real time as you progress and interact with the world. It simulates physics and interactions for dynamic worlds, while its breakthrough consistency enables the simulation of any real-world scenario — from robotics and modelling animation and fiction, to exploring locations and historical settings.
Constructing on our model research with trusted testers from across industries and domains, we’re taking the subsequent step with an experimental research prototype: Project Genie.
How Project Genie works
Project Genie is a prototype web app powered by Genie 3, Nano Banana Pro and Gemini, which allows users to experiment with the immersive experiences of our world model firsthand. The experience is centred on three core capabilities:
