Sam Altman, CEO of Open AI, complained that there have been more users than expected for the $200 monthly plan ‘ChatGPT Pro’ released last month. The reason is that because usage exceeded expectations, operating costs are higher than profits.
On the sixth (local time), CEO Altman posted on
He then confessed, “I made a decision the value myself,” and “I assumed I could make a profit (with $200).”
The ChatGPT Pro plan launched on December fifth is the one plan that may use ‘o1-Pro’, which was also released on the identical day.
Some say that the high annual fee of $2,400 (roughly 3.5 million won), which is 10 times greater than the present $20, is burdensome. Due to this fact, predictions have emerged that it is going to be mainly utilized in some fields resembling medicine or law that require high-level reasoning ability.
Nevertheless, in response to CEO Altman on today, many users have already switched to the $200 plan and are actively using o1-Pro.
Also, Open AI isn’t the primary to make use of a pricing method without thorough evaluation. In an interview with Bloomberg a day ago, CEO Altman said that he didn’t conduct a separate price survey for ChatGPT’s initial plan.
“We tested $20 and $42, but people felt $42 was a little bit expensive, so we selected $20,” he said. “It was not done through thorough price research or through experts,” he explained.
Meanwhile, it’s analyzed that disclosing this fact suggests a further rate increase to secure profitability. CEO Altman said in a Bloomberg interview, “There’s a possibility of introducing usage-based rates for some services.”
Reporter Park Chan cpark@aitimes.com
