A survey has found that artificial intelligence (AI) features are usually not a significant motivator when replacing a cell phone. The evaluation is that consumer experience has not yet reached that level of battery or camera performance.
CNET announced the outcomes of a cell phone AI-related survey conducted on 2,484 U.S. consumers on the twenty seventh (local time).
In keeping with the survey, 25% of US users said that AI features weren’t very helpful in using their phones.
Moreover, 45% were negative about paying a monthly subscription fee for AI features. 34% expressed concerns about privacy issues resulting from using AI.
The principal motivation for replacing a cell phone was battery life (61%). This was followed by cupboard space at 46% and improved camera performance at 38%. Only 18% of respondents cited AI as a reason for purchasing a smartphone.
Apple is emphasizing that it would lead the ‘golden cycle’ of iPhone substitute with the recent upgrade to iOS 18.1, an operating system equipped with ‘Apple Intelligence’.
Samsung Electronics also unveiled ‘Galaxy AI’ early this yr and announced its goal of equipping a complete of 200 million devices with AI functions.
Nonetheless, the result’s that buyers don’t yet feel the necessity for AI. Subsequently, there are growing calls so as to add progressive features and create successful cases.
Particularly, considering that 45% of users expressed negative opinions about AI subscription services, it was analyzed that monetization through AI subscriptions might be a burden.
It’s because American consumers are already spending a mean of $91 (about 126,000 won) per thirty days on various subscription services. Two-thirds of consumers who participated within the survey responded that the subscription fee was too expensive.
Reporter Park Chan cpark@aitimes.com
