Apple + Meta Generative AI Partnership

Apple and Meta, often fierce competitors, are reportedly in talks regarding potential integration of Meta’s Llama 3 large language model into Apple’s upcoming suite of AI features, Apple Intelligence. Announced earlier this yr and slated for release with iOS 18, iPadOS 18, and macOS updates, Apple Intelligence goals to equip devices with generative AI capabilities for tasks like text manipulation, image creation, and more.

Despite a previously strained relationship stemming from Apple’s 2021 privacy changes that impacted Meta’s ad revenue, each corporations appear to be prioritizing advancement within the generative AI race. Apple currently utilizes OpenAI’s ChatGPT inside Apple Intelligence, but is exploring partnerships with various players including Google LLC and Anthropic PBC.

Interestingly, Apple’s agreement with OpenAI incorporates stringent data privacy terms. While OpenAI retains the power to sell premium subscriptions through Apple Intelligence, it stays to be seen if Meta, which offers Llama 3 freed from charge, will conform to similar terms. Read more.

Synthesia, backed by Nvidia, has introduced latest features to its video production suite geared toward large enterprises. These include the power to create AI avatars using webcams or phones, now enhanced with “full body” avatars featuring hands and arms. The platform also unveiled a screen recording tool where AI avatars guide viewers through content.

Synthesia goals to democratize video production, allowing users to create skilled presentations like Apple keynotes with basic tools. These updates underscore Synthesia’s effort to seamlessly integrate AI into business workflows, positioning it against competitors like Veed and TikTok’s Symphony Assistant. Read more.

OpenAI has acquired Rockset Inc., known for its fast database tailored for efficient data retrieval. This acquisition goals to integrate Rockset’s technology into OpenAI’s platform, enhancing data indexing and query capabilities crucial for AI applications. Rockset enables rapid searching of enormous datasets, empowering developers and businesses to extract actionable insights swiftly.

Brad Lightcap, OpenAI’s COO, highlighted that Rockset’s infrastructure will enable customers to develop more precise and efficient AI applications. This aligns OpenAI with competitors like Google, which utilize extensive cloud capabilities for data storage and retrieval. Rockset’s recent advancements in vector-search capabilities, supporting AI applications through embeddings, underscore its role in advancing AI functionalities.

With a recent $44 million funding round led by Icon Ventures and supported by Sequoia Capital and Greylock Partners, Rockset has strengthened its market position. Read more.